Customer Service Lessons from a Jacksonville Taxi Driver

By Annie Pilon Providing great customer service is vital whether your business is a world-class resort or a small corner store. When you see a business create a superior customer experience, there likely are lessons that you can take away regardless of whether or not that business is in your industry. Such is the case with Taxi Terry, a cab driver in Jacksonville, Florida. Taxi Terry is well-known in the area for providing great customer service. And now, he s gaining notoriety even outside the Jacksonville area thanks to a book written by Scott McKain, 7 Tenets of Taxi Terry. In the book, McKain writes about his own experience riding in Terry s cab, along with some lessons that entrepreneurs can learn from him. And while the chances of you providing the same type of transportation service as Terry are pretty slim, the lessons are applicable across most other industries as well. One of the top lessons that McKain drew from his chance encounter with Taxi Terry was how he laid the groun
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