Monday, July 27, 2015
Verizon and Vice Media Inc. Announce a New Content Partnership
By JoAnn McFarland A recently announced partnership between a telecom giant and an independent mobile video content creator is drawing attention. It points to the opportunities available to even startups in the growing mobile video market. Verizon, headquartered in New York City, New York, is joining forces with Vice Media, Inc. The Brooklyn company will provide a large catalog of digital content including programming produced exclusively for Verizon. The new content will be featured on a new Verizon mobile video platform launching later this year. Vice began as an independent punk magazine called “Voice of Montreal” in 1994 by Shane Smith, Gavin McInnes and Suroosh Alvi. The company would eventually drop the “o” from its name becoming Vice, moved to New York City and drastically expanded its products. Today Vice operates a network of digital channels, film and TV production facilities, a record label, book publishing and a creative services agency. The company originally targ
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